As the implementation of the electronic invoicing reform approaches, Docoon, a leading provider of digital trust and dematerialization solutions in France, demonstrates the relevance of its Docoon Invoice solution by responding to market needs. Two recognized software publishers are integrating Docoon Invoice as a white label product and joining the list of players affected by the reform who have already made this choice. Focus on these latest partnerships and the benefits of operating as a white label in the context of the reform.
Integrating a gray-label PA—what does that mean?
Using a gray-label solution means that a software publisher can integrate the services of an approved platform (PA) that already complies with regulations into its own tool, without having to register as a PA with the tax authorities itself. This allows the company to offer its customers a solution that is fully compliant with legislation, while maintaining a direct commercial relationship with its customer . The technical operator—the approved platform—remains solely responsible for technical and regulatory compliance with the government. This model saves time and development costs and ensures rapid compliance, while reassuring customers about the reliability of the service offered.
WHITE PAPER
Docoon Invoice: the approved white label/gray label electronic invoicing platform for publishers.
The guide to integrating a white-label or gray-label Approved Platform into your tools.
They choose to integrate Docoon Invoice as a white label solution
- Prothesis Dental Solutions:
Software publisher specializing in supporting dental prosthesis laboratories for over 30 years. Prothesis Dental Solutions offers a SAAS solution, PROTHEISIS CLOUD, enabling its customers to enter their work in full compliance with regulations, as prostheses are custom-made medical devices and must therefore be accompanied by a DMSM traceability sheet. They can also bill practitioners for their work, who connect to the laboratory via a customer area.
🚀The company chose to integrate Docoon Invoice as an approved platform because it wanted support in complying with the regulatory changes imposed by the electronic invoicing reform. The quality of the Docoon teams also made a difference. The company cites the technical and legal expertise of its contacts as factors that reinforced its choice. In this regard, it should be noted that Docoon is a member of the AFNOR Electronic Invoicing Commission and leads the "Interface Standardization" group at the DGFiP (French Public Finance Directorate).
- Progisem:
Designer, developer, and publisher of integrated management software. Drawing on 20 years of experience, Progisem offers effective software and solutions that enablethe management of large volumes of information and the simultaneous connection of a large number of users.
🚀Progisem chose to adopt Docoon PA for several reasons. First, it guarantees its customers a solution that is 100% compliant with the regulatory and technical requirements of the reform (structured formats UBL, CII, Factur-X). The company also opted for security and sovereignty with data hosting in France in ISO 27001-certified data centers. Secondly , Progisem's customers include local public companies (SEM, SPL, SPLA) and public institutions (EPF, EPFE, EPA). Docoon, a long-standing player in electronic data processing, works regularly with public institutions, providing the company with the assurance of a partner who understands its customers' issues. Finally, Progisem emphasizes interoperability (compatibility with ERP) and connectivity (connection with other partner platforms and the international PEPPOL network) offered by the Docoon Invoice solution.
10 advantages of gray-label PA
Here are 10 key points outlining the concrete and actionable benefits of integrating an approved gray-label platform.
✅Transparency displayed: the customer knows that an approved partner (Docoon) secures the chain.
✅Enhanced credibility: co-branding promotes both the publisher and the PA.
✅Double guarantee: the publisher maintains the business relationship, while the PA ensures compliance.
✅Reduced support: depending on the situation, the customer can contact the PA directly for technical issues.
✅Fewer internal costs: no need to hire specialized e-invoicing support staff.
✅Expert support: deployment and monitoring carried out by multidisciplinary project teams.
✅Flexible business model: co-billing, separate fees, or bundles depending on the customer profile.
✅Image protection: in the event of an incident, perceived responsibility is shared between two parties.
✅Gradual approach: test the solution as a gray label before considering full integration.
✅Partnership agility: roadmaps and innovations can be co-developed without confusion of roles.
In summary: the gray brand offers a pragmatic balance —customer confidence, economic flexibility, fewer operational risks—ideal for publishers who want to commit to reform without exhausting themselves.
Grey mark: FAQ & checklist
Q1 — What is gray branding?
It is an offering where the publisher retains its brand on the customer side, while recognizing that an Approved Platform (Docoon) operates the technical and regulatory layer.
Q2 — Who maintains the customer relationship?
The publisher maintains the commercial relationship; the PA provides technical or regulatory support as defined in the contract.
Q3 — What impact does this have on support and SLAs?
Roles are shared: the publisher manages the UX experience and commercial billing, while the PA handles technical/format incidents and compliance issues.
Q5 — Is it compatible with my ERP?
Yes: integration via API, connectors, or SaaS portal. A technical audit allows you to anticipate any adaptation work required.
Q6 — Which business model should you adopt?
The gray brand allows for flexibility: co-billing, separate fees, or flexible bundles depending on customer profile and volumes.
Q7 — Does the gray mark protect the publisher's image?
Yes: in the event of an incident, perceived responsibility is shared between the publisher (UX/business) and the PA (operational/regulatory).
Mini checklist: "Ready to launch a gray-label pilot?" ✅
✔️Conduct an ERP/API technical audit.
✔️Define the level of co-branding (logo, mentions, help pages).
✔️Choose a pricing model (co-billing/bundle/separate fees).
✔️Draft SLAs and support scopes (who does what, deadlines).
✔️Launch a pilot phase (5–20 customers) to validate the process and user experience.
✔️Measure 3 initial KPIs: automation rate, average processing time, supplier adoption rate.
✔️Plan for future development (possible transition to white label or functional extension).
⏩Try out the gray mark with Docoon Invoice and turn regulatory constraints into tangible benefits for your customers. Request a personalized assessment: together, we will evaluate technical compatibility, the most suitable business model, and the scope of the pilot program. Contact our teams.
